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Make Employers Recruit You! How to Optimize Your LinkedIn Account

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You could labor away blindly sending employment applications, or you could have employers come to you! By properly optimizing your LinkedIn page and utilizing the tools provided by the social media network, you can create a job search platform that will bring recruiters to you. We will show you how to make your profile reflect your talents, achievements and personality, use the proper search terms to attract the employer you want and establish yourself as a thought-leading, value-adding dream employee.

In this webinar you will learn how to:
• Create and optimize your LinkedIn profile
• Use appropriate SEO & SEM key words to help people find you
• Request endorsements
• Engage with other users
• Grow your network
• Optimize group memberships
• Optimal post times and content strategies
• Attract people to your page
• Manage your reputation
• Utilize the platform to find a job
• Evaluate advertising options
• Use InMail
• Determine if you should upgrade to “Premium”
• Look for and applying to jobs

Tuesday, February 4th
6:00 – 7:30 PM
Cost: $20 FIDM Alumni, $30 non-alumni
Space is limited.

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